Unique Selling Point
The role we play in the market is twofold. For consumers, we are a comparison service offering comparison between our registered lists of driving schools. For the driving school industry, we are a marketing channel offering a more cost effective way of gaining new members.
What we do?
We are a comparison website for driving schools and driving instructors throughout Australia. We aim to provide customers looking for a driving school an easy to use search tool, which will let them compare rates and services offered by the driving schools. Customers will search by location and will also have the option to refine their search results. Customers can filter their search results on options like languages offered, car type required and many more.
Our Unique Selling Point (USP)
Our website offers a unique service of comparing rates and services offered by participating driving schools. This reduces the stress customers face trying to find a driving school in their area.
You provide us with all your information and we list your details for FREE on our website. You will be found by students looking for a driving school online, and they contact you directly to book their lesson.
You have everything to gain and nothing to lose!
What to expect
Customers can search and compare results from many participating driving schools and driving instructors. They will not need to visit each driving schools website individually and also will not have to call the schools individually to obtain simple information, like languages spoken by instructors, and types of cars available. Customers can view their search results and choose which driving school they would like to contact. They can request a call back by sending the driving school a message or call them directly to book a lesson.
Your driving school listing will be displayed on "Find My Instructor" to the customers whose search requirements meet the information provided by your driving school. By giving the customers the ability to refine their search, we work towards reducing the gap between the customers and the driving schools.
We will be advertising the "Find My Instructor" search engine and directory extensively on Google Ad words, and also other online search portals. Google is the most commonly used searched engine, and most of our customers are tech savvy, and are using Google and other search engines to search for a local driving school.
We will also be marketing the "Find My Instructor" search engine and directory in print and online. Our aim is to be the only website a customer will visit to search for their local driving school/Instructor.
You can choose to list your details with us for free or choose a Gold listing which gives you more advertisement area coverage.
It’s FREE Listing!
You can submit your driving school information on our website for no charge. A free listing gives you 3kms radial advertisement coverage. That means your school information will be displayed to students searching within 3kms from your address.
We also offer a Gold Listing. A Gold listing provides you with an advertisement coverage of up to 25kms from your address. Gold listings will be displayed above free listings on the search results.
For our launch, we are offering you FREE GOLD LISTING for the first 6 months. Before the end of the 6 month free term, you will have the option to choose to continue on the Gold Listing or switch to free listing.
How YOU will save money
Driving Schools :
If you are using paid online advertising to gain new students, surely you are aware of the high cost of online advertising. By registering with "Find My Instructor", your business information can be viewed by students on our website when they search online for driving schools.
Make the most of first page online presence with a free listing with us.
Independent Instructors :
If you are a driving instructor and paying commission to larger schools to gain students and provide you with work, your wait is over. You can advertise independently on our website, choose a free listing and be advertised in 3kms from your address, or choose to pay a small monthly fee and get advertised in up to 25kms from your address.
No more commissions! You choose your rates and offer packages on your terms.
Us v/s Directory
Who uses the directory today?
Google and other well-known search engines are usually peoples first search tool for a service. Search engines are in themselves a massive general directory, so why invest your budget on services that isn't the people's first choice. The well-known paper directories and their online versions can be hugely expensive to place an 'effective' advert and the percentage of conversions to real sales is often low.
As we will be advertising the "Find My Instructor" search engine and directory mainly on Google, as a driving school listed in our directory, your business will benefit from increased exposure through our first page positioning on Google without YOU paying the Google advertising costs.